How engaged are your customers? The rise of an online community for relationship marketing in banking: A European Perspective TERA

Karageyim, M. A. How engaged are your customers? The rise of an online community for relationship marketing in banking: A European Perspective TERA Çukurova üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi https://dergipark.org.tr/tr/pub/cuiibfd/article/1191055